If you’re heading to the Pick n Pay Wine & Food Festival in Johannesburg on 8 & 9 August 2026, don’t forget to bring one essential item alongside your ticket: your Pick n Pay Smart Shopper card – physical or virtual.
From rewarding your purchases to giving you more chances to win incredible prizes, being a Smart Shopper makes your day at the festival even more rewarding.
Earn Smart Shopper points while you shop
Planning to stock up on your favourite wines after tasting your way around the festival? Be sure to scan your Smart Shopper card at the on-site Pick n Pay Wine Shop.
You’ll earn Smart Shopper points on qualifying purchases, making it even more rewarding to take home the wines you’ve discovered throughout the day.
Save on bubbly
Celebrating something special? Pick n Pay Smart Shoppers can enjoy 20% off any two bottles of bubbly purchased from the on-site Wine Shop during the festival.
Whether you’re topping up your wine collection or choosing something for your next celebration, it’s the perfect excuse to take home a little sparkle.
Wine Club members enjoy even more
If you’re both a Pick n Pay Smart Shopper member and a Pick n Pay Wine Club member, you’ll unlock additional benefits.
Wine Club members can enjoy:
- Early access to the festival from 12pm – that’s an extra hour of tasting.
- Discounted Tasting Room sessions at 12h30 on Saturday and Sunday.
- Buy any six bottles of wine and get the cheapest bottle free at the Pick n Pay Wine Shop.
If you’re passionate about discovering great South African wines, joining the Wine Club is well worth it.
Spin to Win
Your festival experience doesn’t end with wine tasting.
Visit the Smart Shopper activation for your chance to participate in the exciting Spin & Win experience, where fantastic prizes will be up for grabs throughout the weekend.
From Smart Shopper points and wine glasses, to air fryers and a Smart TV… every spin could be a winner.
Take a coffee break for less
Need a break between tastings?
Visit Pick n Pay’s TiMe coffee stand where Smart Shoppers can enjoy 20% off hot drinks while also earning Smart Shopper points on qualifying purchases.
It’s the perfect way to recharge before heading back to discover more of South Africa’s finest wines.
Join before you arrive
Not yet a Smart Shopper member? Signing up is free and takes just a few minutes. Once you’re a member, you’ll be able to enjoy these festival benefits while earning rewards on your purchases.
At the Pick n Pay Wine & Food Festival, great wine, delicious food and unforgettable experiences are already on the menu. With Smart Shopper in your pocket, your day becomes even more rewarding.
The Pick n Pay Wine & Food Festival takes place on 8 & 9 August 2026 in Johannesburg. Bring your Smart Shopper card, scan as you shop, and make every sip, spin and purchase count.


